ADL Welcomes Facebook Policy Requiring Staff to Manually Review Ads Targeting Religion, Ethnicity

New York, NY, October 9, 2017 ...The Anti-Defamation League (ADL) today welcomed Facebook's new policy requiring their staff to manually review ads targeting individuals based on politics, religion ethnicity and social issues.

"We are pleased to see Facebook's new policy will require staff to manually review ads targeting individuals based on 'politics, religion, ethnicity and social issues,'" said Jonathan A. Greenblatt, ADL CEO. "This is an important step toward preventing exploitation and abuse of Facebook’s users, including bigoted and hateful advertising, and we look forward to working with them further to continue this progress."

Since 1985, ADL has been leader in fighting hate online with a dedicated team tracking online hate speech and hate groups, reporting publicly on trends and tools to fight online hate, sharing relevant insights with law enforcement, assisting Jewish institutions with their security needs, coordinating with online stakeholders and helping more than 20,000 individuals face down threats. ADL also established best practices for addressing cyberhate that have been guiding the biggest internet and media companies for years.

The Anti-Defamation League was founded in 1913 to stop the defamation of the Jewish people and to secure justice and fair treatment to all. Today it is the world’s leading organization combating anti-Semitism, exposing hate groups, training law enforcement on hate crimes, developing anti-bias curricula for students, countering cyber-hate and relentlessly pursuing equal rights for all.


ADL is the world’s leading anti-hate organization. Founded in 1913 in response to an escalating climate of anti-Semitism and bigotry, its timeless mission is to protect the Jewish people and to secure justice and fair treatment for all. Today, ADL continues to fight all forms of hate with the same vigor and passion. A global leader in exposing extremism, delivering anti-bias education, and fighting hate online, ADL is the first call when acts of anti-Semitism occur. ADL’s ultimate goal is a world in which no group or individual suffers from bias, discrimination or hate.

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