As Vice President of Brand and Marketing, Amy Aronoff Blumkin is responsible for bringing the brand to life through impactful materials, campaigns and events. Her team delivers on this role by creating integrated marketing plans, being collaborative internal partners to tell the story of the benefits of a strong ADL, and increasingly focusing on a deep, data-driven understanding of ADL donors and prospects.
Amy joined ADL early in 2017, after senior marketing roles with some of the most respected and well-known brands in the world, including American Express, The Walt Disney Company and the Super Bowl, where she was CMO of the Host Committee for the first ever outdoor, cold-weather Super Bowl hosted in the nation. She also served as the CMO of Lowenstein Sandler, a national law firm. In between her fulltime roles, while raising a family, Amy was a freelance marketing and leadership consultant, working with both for-profit and non-profit clients.
Amy earned her undergraduate degree from the University of Vermont and holds an MBA from the Harvard Business School.